A Message From Sam the Man
This has got to be one of the more fun movie promotion ideas I’ve run across in a long time. Hell, I’m sending these things all over the place...
Dispatches From the Front Lines of the Culture War
8.03.2006
About Me
- Name: Bill Coughlan
- Location: Burke, Virginia, United States
William R. Coughlan is one of the founders of Tohubohu Productions (so even on pictures he doesn’t direct, he can squeeze in an Executive Producer credit) and in-house video producer for The Advisory Board Company. He dabbles in screenwriting, acting, 3-D animation, and writing autobiographical comments in the third person. He is also a published illustrator, has provided schematic graphics for several HBS case studies, designed the acclaimed Protégé clay poker chip line, wrote for the (now-dormant) online literary magazine Inkblots, and acts as editor for the MotherReader weblog (which is not-so-coincidentally written by his wife). He currently resides at a secret compound in Burke, Virginia, with his wife Pam and their two daughters.
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2 Comments:
Y'know, I just love the creative thought process that must have gone into this picture's name. Because it was probably long and laborious. Because there were probably late-night sessions with delivered Kung Po chicken and pizza. Because somebody came up with crap like "JETSSsssss" and somebody else countered with "Venom Above the Clouds." And, then, some brainchild came up with something like "Cottonmouth '06: The Awakening."
And then finally, somebody got tired and realized his cat needed food, and said: "Aw, fuggit. Let's just call the sonofabitch 'Snakes on a Plane.' I gotta get out of here."
Actually, that's not far from the truth. While it was in production, they didn't have a finished title, so they wer just calling it "Snakes on a Plane" as a sort of placeholder. And then the title leaked on the 'net, and people laughed uproariously at its stupidity.
But then it kind of grew on 'em, in a "so stupid it's funny" kind of way. And it became a kind of 'net cult classic, even though it hadn't even been released yet. Someone even cut together a fan trailer with a Sam Jackson soundalike saying "I want those motherf***ing snakes off this motherf***ing plane!" The filmmakers went back, did reshoots, and put that line in the movie (which -- along with some more graphic elements they decided to add -- garnered them an R rating).
When, for a while, they toyed with coming up with an actual name for the movie, the 'net obsessives went nuts. So they said... as you put it, "Aw, fuggit. Let's just call the sonofabitch 'Snakes on a Plane.'"
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